AUDIENCE-i

Visitor Feedback Analysis

‘AUDIENCE-i’ is powerful new software that measures, for the first time, the complete human experience that visitors enjoy at events, attractions, and cultural locations.

‘AUDIENCE-i’ uses the most advanced sentiment and emotion analytics engine to reveal the “what” and “why” of your audience’s emotions and behaviour like never before.

Use it to turn their written and spoken feedback into easily accessible insights and evidence-based metrics to support informed improvement and justify ROI assessment.

See beyond footfall numbers and quantitative segmentation and into the more revealing human-feeling experiences of your audience – become an audience expert with ‘AUDIENCE-i’.

Provides evidence of funding impact

Measures your audience engagement initatives

Maps the complete visitor journey

Measure and report all aspects of the visitor journey, including:

Pre-Visit

Need for entertainment

Expectations

Online information

Travel

Visit

The experience

First impressions

Value for money

Mental wellbeing

Facilities

Staff

Diversity & Inclusion

Interactive activities

Accessibility

Sustainability

Ethos

Fun

Post-Visit

Levels of satisfaction

Knowledge acquired

Intention to re-visit

Local enrichment

AUDIENCE-i represents the next generation of visitor engagement reporting tools.
It’s sophisticated emotional analysis and ability to dissect the audience’s experience is revolutionary for our industry.

Phil Jones

Innovation Manager

Want to know more?

Switching to AUDIENCE-i

Using AUDIENCE-i for the first time is easy. Simply collect all available quantitative and qualitative visitor generated data and upload to our software. Then access the suite of insight tools to extract and report a new level of intelligence about your visitors.

We will support you at every step.

1

Collect visitor data using traditional or digital survey methods, including our QR-linked chatbot

2

Send your data to AUDIENCE-i and click "Start"

3

Use our intuitive analytics package to create comprehensive reports and improvement plans

Menu