Improvement & Innovation

Understand your products

Pansensic’s Improvement & Innovation solution is an advanced technology that leverages the power of Hybrid-AI to help companies drive innovation and improve their products and services. Use our cutting-edge solution to gain deep insights into your customers’ emotions and preferences, allowing you to make informed decisions that accelerate product and service improvement and innovation.

Quickly identify areas for improvement, such as product and service features that are causing frustration or dissatisfaction, and prioritise them for further development. Our solution also helps you understand your customers’ motivation. Uncover exactly what drives their engagement with your products and services, meaning you can make the best decisions about future product developments and enhancements.

Propel innovation by providing a unique perspective on customer emotions and preferences. With this knowledge, efficiently pinpoint new opportunities for development and create products and services that truly resonate with your customers’ deepest needs.

Unlock market penetration potential

Deliver successful improvement & innovation

Increase market share

Advanced technology powered by humans

Artificial Intelligence

We leverage advanced learning algorithms to analyse vast amounts of data with ease

Human Intelligence

We add Human Intelligence enabling our machine to understand the complexity of human experiences

Emotional Intelligence

Our Hybrid-AI identifies and understands emotions, context, meaning, and relevance providing you with unmatched insights

Understanding the nuance of consumer behaviour and motivation is key to unlocking successful innovation. The positive feedback we have received from clients on our Pansensic-based projects has been off the charts.
Strategic Innovation Logo

Paul Frobisher


Partner with Pansensic

By partnering with Pansensic, adopting our cutting-edge emotion analytics and structured data analysis output will answer the WHY behind your client’s biggest questions. Pansensic offers a flexible data delivery method to ensure a smooth integration into any model or environment.

Our speciality is making sense of unsolicited data and have the ability to capture millions of consumer reviews from the web, tagged via our API and structured in a way that makes insight discovery instinctive.

Want to try?


Get in touch and let us collect relevant customer feedback or provide us with your solicited data


Pansensic will tag your data with emotion analytics and relevant customer attributes


Use our intuitive analytics package to create comprehensive reports and improvement & innovation plans